Inntelo AI, the UK-based AI hospitality startup, has opened a new office in the United Arab Emirates, based at the Dubai International Financial Centre (DIFC, pictured), one of the region’s leading hubs for artificial intelligence and innovation.
The Dubai opening follows a period of strong momentum for the company in the region; Inntelo AI is currently powering live deployments at TRYP by Wyndham Dubai and Ciel Dubai Marina, which recently was recognised by Guinness World Records as the world’s tallest hotel.
Headquartered in London, Inntelo AI is the first AI-native platform unifying guest experience, operations, and real-time personalisation for hospitality and real estate. Its technology is live across Europe and the Middle East, supporting hotels from boutique independents to large-scale developments.
The new office reflects Inntelo AI’s long-term commitment to Dubai and the wider MENA region, supporting regional expansion across the Middle East while strengthening the company’s growing global footprint.
Asif Alidina, Co-Founder and CEO of Inntelo AI, said: “Dubai has firmly established itself as a global hub for AI-driven innovation and adoption, making it the perfect launchpad for scaling our AI-native hospitality platform. Being based at DIFC allows us to work even more closely with our partners as we support hotel teams, enhance guest experiences, and help operators run smarter, more efficient businesses.”
In 2025, Inntelo also announced a portfolio-wide partnership with Dubai-based The First Group Hospitality, as well as adding industry luminary Tariq Valani as Co-Founder and Chief Product Innovation Officer.